Maximizing the effect of
customers’ digital marketing
budgets

“The competitive landscape in this young and growing industry is difficult to predict, but the company needs to constantly evolve to stay ahead."

Mattias Falkendal, Klikki's Managing Director

2012

Klikki is a fast-growing Nordic next-generation digital marketing company with offices in Helsinki, Stockholm, Piteå, Copenhagen and Oslo.

It focuses on technology-driven, results-based, integrated marketing solutions for desktops, tablets and other mobile devices, making the most of customers’ digital marketing budgets.

Klikki provides services within four main areas:

Klikki Search: paid search and search engine optimization (SEO) services
Klikki Display: advanced display solutions
Klikki Social: brand and sales promotion services utilizing social media
Klikki Analytics: website analysis, conversion optimization and integrated reporting services.

Klikki is a Google AdWords and Google Analytics Certified Partner. In 2010, 2011 and 2012, the company was ranked among the fastest-growing technology companies in the Europe, Middle East and Africa region within the Deloitte Technology Fast 500 awards program.



Customers

The company’s customers are major international brand owners and advertisers, primarily based in the Nordic region. Klikki addresses these customers’ needs for increased online visibility and sales.
“Our vision is to be the leading digital marketing company in the Nordic region,” says Klikki’s Managing Director Mattias Falkendal. “

Our strategy to reach this goal is based on hiring, developing and retaining the best digital experts in the industry; acquiring, developing and servicing an outstanding customer portfolio; securing operational quality and efficiency; and continuing to build our Nordic presence.”

Year 2012

“Klikki had a great year in 2012, and we came closer to our strategic targets,” Falkendal says. “The company was acquired by Edita Plc in June, which has provided the business with an even stronger platform for continued growth. We achieved 35 percent growth in revenue and improved our net profit significantly.


“We have made several strategic recruitments and significantly strengthened our team and offering. We have also initiated customer relationships with an impressive list of the most prominent brands in the region.”

The challenges for the business are primarily related to managing growth. By proactively identifying bottlenecks in infrastructure and organization, the company has been able to handle these challenges well.

Klikki has grown in all product areas, though consulting related to SEO and online visibility have been the areas with the most growth.
“Our main achievements in 2012 include the establishment of Klikki ApS in Denmark and Klikki AS in Norway as well as our pioneering work in developing next-generation, real-time bidding display solutions,” Falkendal says.

Year 2013

“We are expecting continued growth and demand in the market for our services,” Falkendal says. “The competitive landscape in this young and growing industry is difficult to predict, but the company needs to constantly evolve to stay ahead. Our ability to attract and engage the best people in the industry will be the main key to continued success.”

ABOUT OUR SERVICES

Online marketing –
a profit-maker

When online marketing is done correctly, a company can significantly improve both its turnover and profit.

Read the whole article »

Building a brand
with video

Video is becoming an increasingly important means of communication, largely because it makes connecting with others easy and efficient.

Read the whole article »

Training, when and
where it’s needed

Online training is a cost-effective way to simultaneously train large numbers of personnel on matters that are important to an organization.

Read the whole article »

Pro bono work boosts corporate image

A part of good corporate citizenship is pro bono work, wherein a company participates in the social development of its operating environment.

Read the whole article »